July 2019 - Melbourne SEO Pro

Prime Time Slot: When is the Right Time to Run PPC Ads?

Life is not a matter of time; it’s a matter of timing. Timing is the difference between meeting the love of your life when at least one of you is unavailable, emotionally or otherwise, and meeting them when you are both prepared to approach the next step of your life. Timing is the difference between […]

The Clickbait Phenomenon: How to Use Curiousity in Your Content Marketing Efforts

In 21st century journalism, there’s an adage referred to as Betteridge’s law of headlines. Named after British journalist Ian Betteridge, this ‘law’ was first attributed to him when he posted a response to a 2009 TechCrunch article with the headline “Did Last.fm Just Hand Over User Listening Data to the RIAA?” Betteridge’s law simply states […]

Effective Ways to Use Instagram Live Video for Your Business

We all live in a world where most of us can’t leave the house without our mobile phones. We can literally do anything on the go like shopping, watching movies and even accessing websites while driving (do not do this, though). In this era, we are now attached to social media, a place where we […]

Marketing Hand-in-hand: Co-Creation as the Future of Influencer Marketing

Look at any top music charts these days and 90% of the time, you’re going to find that a single song can have multiple credited musicians. Last week for example saw the release of British folk singer Ed Sheeran’s latest album, titled No.6 Collaboration Project. That title is actually rather apt because there’s actually no […]

These Successful Entrepreneurs Will Tell You What They Learned from Their First Job

We all had our own start in everything and we certainly all had our own firsts in every aspect of life. Successful people didn’t just become successful instantly. They had to overcome the obstacles throughout their career before achieving their success and one of the obstacles was; their first job. First job, out of every […]

A Guide to Effective Influencer Marketing on Instagram Using a Business Owner’s Perspective

Having a start-up business may be tough at first, because it is not about your brand or products, but it is about gaining audience. After all, your business exists because you have people that buy your products, right? The problem is; attracting those people may be challenging at first. First, you have to find them. […]

The Generational Divide: The Business of Content Marketing across Generations

Contrary to what some of you might believe, age is much more than just a number. The era we grow up in do have a sizable effect on how we approach life in general. The kind of music, films and books we consume, the way we speak, the kind of technology we interact with, our […]

Going Big with Data: The Importance of Analytics in Your SEO and Marketing Efforts

Everywhere you go, you can never escape numbers. I have this close friend in high school that went on to study psychology at Uni. She’s always been interested in the field but part of the reason why she did it is because she’s had enough of math. She went on to eat her words however […]

Having Fresh Startup Business? This is How You Grow Your Audience on Social Media

Every start-up company owner has the same problem the first time they are building their business; audience. If you have just started your own online shop, the first obstacle you have to face is how to grow your audience on social media. You may have social media presence but you end up getting fake followers […]

What You Think of Me: Reasons Why Customer Review is the New Content Marketing

Are you a type of person who would see reviews first before going to a restaurant? Me, too! As a culinary enthusiast, I have to make sure a few things before I go to a restaurant that I’m interested in; first, I have to know if the food is not that bad. Taste is something […]

Month: July 2019