The Difference between B2B and B2C Companies Based on Social Media Marketing
A lot of people know businesses but not many know the differences. The discussion about the difference in strategy between a B2B company and a B2C company has long been talked about for so many years. As a B2B company’s digital marketer, I have always been asked what’s the difference between B2B and B2C company […]
READ MOREGive and Take: How to Create Meaningful Instagram Giveaway
I am pretty sure almost all of us love giveaways. However, only some lucky winners will get picked and that’s okay. At first, I thought giveaways were just a scam that I was like, “Oh, please that was just your sick plot to get those people to spam-like your posts and follow your social media […]
READ MOREHow to Manage Social Media as an Introverted Business Owner
We all are born with different kinds of behaviours. If you are into psychology, you might be familiar with Myers-Briggs Type Indicator (MBTI) test that basically divides us into 16 personalities. Those 16 personalities have two different demeanours that reflect someone’s tendency to prefer to be around with people or the tendency to be more […]
READ MOREWorthy of Consideration: The 4 Different Ways You Can Make Your Content More Relevant
This piece partly came from the discussion I had with a friend on the merits of Final Fantasy VII, the arguably most loved entry of the long-running and highly popular Japanese RPG series. Our discussion was on how that reputation was deserved or not and my arguments was that the game was fondly remembered for […]
READ MOREBeneficially Social: How to Manage Social Media for Business Like the True Specialist
With the increase and the improvement of technology and innovation, there are many things we can do without having to leave our house. Have you ever noticed that as time goes by, technology nowadays is all about making things easier for humans to do many things at once? Yes, we often buy things online straight […]
READ MORESmart Business People Say These Phrases Every Day and You Should, Too
We are born with different characteristics and personalities as well as looks. There are things we cannot change in this world because those are purely given by God. We can’t choose who our parents are. We can’t choose our skin colour. We can’t choose our ethnicity. However, we can choose what we are going to […]
READ MOREZeroing on a Target: How to Find the Right Niche for your Content
Are you aware of the term ‘Bronies’? A portmanteau of the word ‘bro’ and ‘ponies’, Bronies refer to a community of adult fans of the children’s show My Little Pony. Originally, the term was used to refer to the adult male fans of the show, which are mainly aimed at young girls but it has […]
READ MOREIssue-based Marketing: The Role Brands are Playing Regarding the Issues of Our Time
At the beginning of May, Muslims around the world began a month-long ritual of fasting during the Holy Month of Ramadan. For each day during Ramadan, the fast begins at dawn and ends at sunset and before the fast begins, Muslims eat some pre-dawn meal to ensure they still have the energy to get through […]
READ MOREYour Biggest Content Marketing Challenges, Now Solved
Marketing has always been every business’ challenge when it comes to finding more real paying customers. While humans are born with instinct and brain, not all are capable of being creative and having the skills for ‘persuading’ other people. If you are a business owner or a marketing staff, you must be familiar with how […]
READ MOREThe Surprising Reason Why You Should Take a Break from Your Company Once in a While
I have been working for years at a creative agency that requires me to be creative and ready to prepare for high quality content every day. It is a priority for me to do good jobs for our clients because our agency provides SEO services to grow our clients’ business. However, as much as I’m […]
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